Outis Company is Maria Pattinson and her creative community.
UX, UI, Web Development & Branding Identity
Outis Company is Maria Pattinson and her creative community. A person is never one person – they are part of all the people who have come before them and those who come after and the partnerships that are formed in projects and relationships. Outis Company :No one alone.
Maria wanted her personality to shine through in the design. She wanted the importance of collaboration to be at the forefront of the message on her personal site. She felt that collaboration was a huge part of her work and did not want her personal site to be just about herself.
The logo Outis comes from the greek word meaning no-one which marries together well with Maria's idea of no-one alone. I decided the Maria's ideology of collaboration needed to be present with the logo while maintaining a subtle aesthetic.
I designed the logo and connected the 'U' and 'I' with the bridge of the 'T'. By doing this I portrayed directly the idea of bridging the gap between 'you' and 'I', showcasing subtly the idea of connectivity.